Digital Leaders Blog

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It’s not very often that a single book changes your life. In my case, it was two books, both published twenty years ago.

Until the mid-1990's, I was following a typical University career path – teaching International Business/International Marketing, researching and publishing in academic journals.

The seed of change was planted in 1996 when i read Being Digital by Nicholas Negroponte, MIT Media Lab.

The digital age is coming and it cannot be denied or stopped. We are discussing a fundamental cultural change. Computing is not about computers, it's about life; being…

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